super bowl advertising

Who scored and who wasted their money on Super Bowl ads

Crafting memorable Super Bowl advertising remains a formidable challenge, as companies try to navigate the complicated waters of celebrity endorsements, corporate branding, hot-button issues and commercials designed to pitch products.

Anheuser-Busch tries to make amends with corn farmers

Anheuser-Busch, the parent company of Bud Light, is looking to make amends with the National Corn Growers Association after the beer giant aired commercials with the slogan "brewed with no corn syrup" during Sunday's Super Bowl.

The Super Bowl ads you will remember

Advertisers spent a record $5.2 million on each 30-second ad during the 2019 Super Bowl -- or around $175,000 per second. But are they getting their money's worth? Part of the answer depends on whether the commercials resonate with consumers. The most memorable spots of the night are ones for brands like Budweiser and Bumble that do not just peddle produ