Cougs running back ready to capitalize on changes in college sports

PULLMAN, Wash. — Star running back Max Borghi is ready to take advantage of changes to the rules regarding the use of his likeness to make money, even as a student-athlete.
Starting Thursday, student athletes can make money by selling rights to their name, image and likenesses.
On Tuesday, Borghi used his Twitter account to let companies know he’s ready to do business.
States and the NCAA are still working out what rules will be in place and what will be consistent across state boundaries.
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