2017 record-breaking year for bison meat sales

SPRINGDALE, Wash. — The National Bison Association says 2017 was a record-breaking year for bison meat sales, with growth expected into 2018.
Win-Tur Bison Farm in Springdale sold out of its meat last season.
21 bison call the farm home.
Bison farmer Jessie Turney says that up until six years ago when she founded the farm with her husband, her plans didn’t involve anything related to AG.
“We never thought we’d be farmers but we fell in love with these guys so much it was just this is what we are going to do now,” said Jessie. “They’re beautiful, they’re intelligent, they have incredible personalities. They keep you on your toes.”
And they’re also delicious.
“It’s lower in fat, calories, and cholesterol and higher in iron and protein,” said Jessie.
And they are now in high demand.
“The National Bison Association is really trying to encourage people to start raising bison to meet that,” said Jessie. “We sold out for 2017 very quickly.”
But Jessie says it’s about more than that, it’s about their beauty.
“They are just wonderful to look at,” said Jessie.
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